We are Geoff and Susie O’Dea, the owners of White Label PLR Content. We have been online business owners since early 2007 and PLR providers since 2013.
We were also both offline business owners not long after we both left school, so we have online and offline business experience.
We previously owned and operated Hosted Safe and Website Designs Australia. We sold our hosting business in 2019, and ceased creating websites at the end of 2019. We owned and operated these for many years. We now focus all our time and energy into creating content you can be proud of. We just love being creative!
Master PLR is the first private label rights content site we created and we are very proud of the content we provide there. At Master PLR, we have either written the content ourselves or had our writers do the research and then we have edited every single piece of content! On this site we focus purely on health and wellness, and personal development PLR content, which are topics we are passionate about.
There are two reasons as to why we have started White Label PLR Content. The first is because family members have wanted to do what we do, so we have created this site to let them work with us! The second reason is that many of our customers have requested topics that didn’t suit our PLR categories at Master PLR. So we wanted to provide content in other niches, so as not to disappoint anyone. 🙂
Some of the content on White Label PLR Content has been purchased from other PLR providers that have since left the industry and sold their business to us, or we have purchased a special license for some of the content allowing us to sell to you with private label rights.
However! Every single piece of content in our store has been edited by us personally. Plus, we have added extras to the content making sure you get extra value! We just can’t bear to provide you with content that isn’t up to our standard or that we wouldn’t be proud to publish ourselves.
During our time online we have experienced many changes with Internet marketing. We started building simple affiliate review sites and used the Google Adsense program and affiliate companies, such as Clickbank, to monetize them.
We built hundreds of these websites and they all needed content to keep them fresh and updated! There was no way we could write articles for hundreds of websites.
That is when we started buying PLR articles. We were looking for ways to save time and money and heard that using ‘Private Label Rights’ content was the thing to do. So we did it!
However, our sites and other online marketer’s sites started to fade with all the Google updates… why? That is an easy one to answer… the quality of the content we were all using was second rate. It was written for keywords and not human eyes. This is one of the reasons why using PLR content got a bad rap years ago.
Therefore we had a problem. We needed content that would entice Google to send potential customers to our site to read! LOL… not just ‘read’ a bunch of keywords.
The PLR articles in the past were not the best to say the least… dare we say that many were absolute rubbish. They were just keyword-stuffed and didn’t make a lot of sense. We also realized that if that was our problem, then there would be a lot of marketers like ourselves with the exact same problem!
That is where we decided to provide a solution to most website owners’ biggest problem. Finding quality content! Today, even all these years later, high-quality PLR articles and other forms of content are still needed. The reason is that all websites, regardless of authority level or niche, get traction when kept updated.
Your websites also require images, infographics, videos and more to keep visitors coming back and sharing your content. Today more than ever social signals are important and people are reluctant to share bad content. Do you?
Plus, PLR content can be used for more than just adding content to your websites, and we show you how.
What Makes Us Different To Other PLR Providers?
We are different because we are a husband and wife team with the same goal, and that is to help others succeed. We believe in Karma! We struggled in the beginning and we vowed and declared we would help others once we knew what worked. Now we help many Internet marketers, both newbies and veterans, with their website promotions.
You can take advantage of our combined knowledge and experience! We are writers… Australian born and bred… so English is our first language.
- Every article you purchase from this website has been written by a highly-skilled writer AND edited by one of us. We never package any content that has not been created or edited by ourselves. We do not rely on anyone to package our content for us. Not ever!
- We provide you with content that we are proud to use ourselves.
This is what sets us apart from many other PLR providers. We want you to feel confident knowing that with every single purchase you make from our store you will be receiving professionally edited, ready to use content. We know that is a bold statement to make, but we feel confident saying it.
There are also other PLR providers that do provide quality and we are happy to point you in their direction. There are others we don’t and won’t promote as we don’t want to have you spend money on content we would never use.
As we say on our other site, we want you to remember us as being high-quality content providers. Both our websites are not ‘set and forget’ depots. They are both constantly-updated living resources, with new content added continually.
In closing, if you have any content or topic requests, please let us know. We are here to provide you with content you need and we will do our best to deliver. You can even see if our content is as good as we say it is, by signing up to receive any of our free article packs.
We hope you love our content and we are always happy to hear your thoughts and feedback!
Geoff and Susan O’Dea